How, What and Why of Sugarcraft

The bread and butter of any business is the customer. For the shopper though, one of the most frustrating aspects of buying is arguably arriving at the realisation that one has not received value for their money. Whether it is from a defective...

Cake Chemistry – The Science of Baking

If you have ever been to a culinary school, one of the basic lessons you would have learned is that baking is a science. Every ingredient from flour to salt in baking plays a scientifically important role in delivering the desired result. The...

Why Homemade Food Startups are Booming

 If you ask me what is that one thing that I would never get tired of eating, I would without a doubt say it's the yellow butter cake that my mum used to bake in the small portable electric oven in her kitchen!